More and more companies are springing up on the internet claiming they can guarantee you ranking using their services to bring your website to the search engines.
Beware of this claim and tread very carefully around any guarantees in marketing whatsoever!
In today’s ever-changing algorithms making a guarantee like this is just plain dishonest, and should not be offered to customers as it is misleading.
Sure, a company can play the numbers game and promise you they can get some of your content to rank page one, and that will happen simply because of the law of averages, but this is not the way most people read the above guarantee.
I have a bit of experience with Article Writing Services and getting articles to rank as I do offer this service on my website but without the ranking guarantee because it is impossible to rank every article or post or even rank every website on page one of Google, and that is what they are inadvertently promising.
The average person would read “Guaranteed SEO Ranking” as just that, a guarantee that they can rank your content and website but the average person when reading this sees success with that statement as in page one results, not just getting your stuff ranked.
It really says they can rank your content and website, BUT they do not tell you where you will rank, and as we all know anything past page two is lost and page one is where we want to be!
This is an old sales trick and do not fall for it. They tell you a half truth in a way of getting you to think one thing when really they are meaning another thing altogether.
Rather than put your faith and money into somebody else’s hands, do your own SEO work!
Easier said than done but is it?
Let’s take a look at what is involved in getting a single article to rank on page one of Google and I bet you will be surprised how easy it is to do this!
The Making Of An Article
Creating an article that will rank well is not as hard as it sounds, and with the proper knowledge going into this project the better the end results will be.
If your article can do the following:
- Answer a question
- Solve a problem
- Teach a topic
You are a third of the way to ranking well.
People want the above out of the articles they read. Think about it, they are doing a search for something and they are usually specific in that search.
Providing them with a valid solution is what Google is looking for and they will treat this type of content very favorably.
Once you have chosen your topic it is off to do a bit of keyword research.
This second part of your mission is making sure Google has a search word or phrase to attach this article to a visitors search.
Check the place out, they have a free starter account.
I take this keyword or keyword phrase I have chosen through the above method and I make sure I put this into my article title and I also repeat it in the first 155 caricatures of the first paragraph.
This puts my keyword in the article snippet Google displays below each search result, and this helps in ranking.
This is pretty much it as far as using keywords or keyword phrases go in this article, and everything I used so far can be found for free on the internet with a bit of searching.
Now I can write the rest of my article naturally and concentrate on giving the reader a rich read and helping them with what they are searching for. I am now two-thirds to a page one article!
About 750 to 1000 words should do it.
I am now two-thirds to a page one article!
Proper Page SEO and Sharing
Now we have three things left to do.
The first thing to do is to make sure we have an image that is SEO correct to post on the right side of the article.
Again, you can take a look for free 🙂
The second thing we will want to do is add an internal link to another post or article on our website above the fold of the article. Google loves to see internal linking.(more link juice)
Now, the third thing we need to do is socially share our post on the major social networks, and make sure we link back to our article. Google also loves social backlinks and they really love to rank their G+ posts on page one quite often.
That pretty much explains how to write an article that will rank on page one of Google.
As I was explaining this to you I was also writing the article you are reading right now in the exact format I described so this is what the finished product should be similar to.
One last thing you may want to venture in is adding a related video to your content.
You can either make your own or use one from youtube.
If you choose to go this route there are a few things you will need to know about making and embedding a video, and I will be going over that in another post here in the next few days.
Remember, anybody can do this kind of work if you learn how to properly do it and if you hang with me you will learn to do it yourself!
The main thing here is to have fun doing it!
Until my next post, be safe everyone!